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Coaching by the Color!
One dimension of our personality training that will help You keep your Team pulling
together.
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Carl Jung:
1.Feeler
2. Sensor
3. Thinker
4. Intuitive
Florence Lifetire:
1.Flagmatic
2.Sanguin
3. Melanchory
4. Choloric
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Character Types:
Open: Accessible, having NO obstacles to self-expression, freely shares thoughts and
emotions.
Self-Contained: Shows self-control, formal and reserved in manner, hesitant to share
feelings.
Direct: Talks more than listens, dominates conversations.
Indirect: Listens more than talks, gives concise answers.
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Yellow: open and indirect (35% of the population)
Carl Jung: Feeler
Florence Lifetire: Flagmatic
If the person does NOT consistently demonstrate more concern for others than for themselves,
they are not Yellow.
Now the person who comes up is casually dressed. They have Birkenstock sandals on, and blue
jeans. Very casual. This is a comfortable person. They walk at a slower pace. They have an
easy smile.
And they say “Mentor me!”
“OK. Here’s what I know about you. You are an amazing person. All your friends think you are
the greatest listener they’ve ever known. You are dependable. You’re very patient. And
you’re nurturing. You love people, and you’re a team player. You have some outstanding
strengths.
There are some problems you need to work on. You’re oversensitive. You take things
personally. You always conform. You’ll buy other people’s excuses. And You don’t ever set
goals. You’re not goal-oriented.
So for me to help you, coach you, mentor you, I’d get You to understand how to not take
things personally.
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Blue: open and direct (15% of the population)
Carl Jung: Sensor
Florence Lifetire: Sanguin
If the person is NOT a social animal, craving almost constant contact with people, they are
not Blue.
This person walks up, and you see flamboyant facial expressions, hand movements, body
movements, arms moving, maybe a Hawaiian shirt. Something bright & flashy – jewelry, gold, a
diamond ring, gold necklace. Anything flashy, a lot of movement, excited, excited, excited.
And they say “Mentor me!”
“OK. The reason you are so successful in life and in business is that you are an excellent
promoter. You’re energetic, enthusiastic, motivating, convincing. You always see the big
picture. You’re the life of the party, and You’re one of the most creative people on the
planet.
You can create it, but you can’t build it. Your problem is, you are unorganized. You’re
scattered. You’ve never balanced a checkbook in your life.
The first thing I’d do in mentoring you would be to help You start using systems to keep
yourself organized. Then you won’t be so scattered. And you can focus on your follow-up.
That can change Your life overnight.
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Green: self-contained and indirect (35% of the population)
Carl Jung: Thinker
Florence Lifetire: Melanchory
If the person is NOT analytical, always wanting more and more information about whatever it
is they’re interested in, they are not Green.
A gentleman walked up and stopped. He read the big banner. His arms were crossed. He had a
shirt with a breast pocket, pen in the pocket. He wore khaki green pants, a crease down the
middle where they’d been ironed, and penny loafers.
He looked at me and ordered, “Mentor me!”
“If I was to be coaching you, I’d start working on Your weaknesses. Your weaknesses are that
you overanalyze everything. You’ve lost a ton of money because of your inability to make a
decision. You’ll sit there and think about it, think about it, analyze it, wonder why you
shouldn’t do it, why the glass is halfempty.
“You have a problem with depression – you easily get depressed. You have a problem with
loneliness. And you’re very pessimistic.
“But it’s amazing how many strengths You have. You’re one of the most organized people. You
are an amazing planner. You’re a dependable problem solver. You are task persistent. You are
amazing on follow through. And everything you do is accurate.
“But the problem you’ve struggled with your whole life is being pessimistic about
everything. You have no belief that You will ever be a huge success in life. You’re always
looking at why it’s not going to work. You think, ‘It’ll work for everybody else, but it’s
not going to work for me.’
“You use a lot of words like try, maybe, could, possibly, we’ll see.
“And what I would do to coach you is to help you realize that You have to learn to be
decisive. You have to learn to go with it, be tuned in to your gut feeling and go with it.
“The words you speak are critical, because you speak Your reality into existence. When you
say negative things, you are actually putting those things into Your life. That’s exactly
what you do. And that’s why You’re so unhappy.”
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Red: self-contained and direct (15% of the population)
Carl Jung: Intiutive
Florence Lifetire: Choloric
If the person does NOT consistently talk about themselves and their achievements, then they
are not Red.
This section is purely hypothetical, because Red would NEVER ask anyone to mentor them. And
if you try, they won’t pay any attention to you … because they are Red.
“It’s my way or the highway!”
So most Reds are not open to any coaching, even one little bit. Only when life has totally
knocked them for a loop, then they may open up a bit to coaching.
Let’s say you’re dealing with THAT person. Here’s what you say: “You have great strengths.
You are an amazing producer. You are the best negotiator. You have energy to burn. You are a
risk taker, a leader. You have confidence. You take action. And You’re independent. You’ll
just take right off and start doing it.
But there are problems, too. The first thing you need help with is your ego. You think
you’re perfect. You think you’re always right. You think you’re the only one with an idea.
But you’re not.
You are domineering. You are short-tempered. And the biggest problem you have is, You are
just unteachable. The only time you can ever learn from anyone else is when you’ve had your
butt kicked, when you’re down on the ground, down on your knees, and you reach up your hand.
When you finally get there, THEN You are coachable.
The biggest thing that would make a huge difference in Your life is to understand the other
personalities. They all have great value, equal to yours, and you don’t realize that.
This will totally change Your life. But the fact is, you’ll probably never do it – because
you are Red.”
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Open: Accessible, having NO obstacles to self-expression, freely shares thoughts and
emotions.
Self-Contained: Shows self-control, formal and reserved in manner, hesitant to share
feelings.
Direct: Talks more than listens, dominates conversations.
Indirect: Listens more than talks, gives concise answers.
____________________________________________________________________________________________
Carl Jung:
1.Feeler
2. Sensor
3. Thinker
4. Intuitive
Florence Lifetire:
1.Flagmatic
2.Sanguin
3. Melanchory
4. Choloric